Faye Carruthers: UK

Faye currently works full-time as a broadcaster. She is a sports presenter and reporter for talkSPORT, Sky Sports, and IMG working for clients including the Premier League and UEFA. Faye runs her own business providing broadcast services, voiceovers, and hosting events. She also offers media training.

Faye Carruthers

Why did you decide to study for an MBA?

I love my job and have worked in broadcasting and sports since leaving university almost 20 years ago. I am always looking to improve myself and see how I can help the industry in the future.

I run my own businesses and am exploring other avenues of the football industry using the knowledge and experience I've gained.


Why did you choose the Management School?

It was recommended to me by the organisation Women in Football, of which I'm a member.

It's a prestigious school and course and I am incredibly proud to have been awarded a scholarship to study part-time whilst continuing with my work.


What have you learned from guest speakers so far?

There have been so many incredible guest speakers and you can learn something from every single one of them.

I always find it fascinating to hear about the journeys people have been on and how they have found their leadership style over time.


What skills and knowledge do you feel you have developed?

Awareness of my own skills and what I bring to the table. It's given me confidence and renewed enthusiasm to want to achieve something and help improve the industry in any way I can.

I have discovered jobs I didn't know existed and learned more about the vast amount of work that goes on behind the scenes that I've not been exposed to before.


What aspects of the programme have you enjoyed most?

Anything involving leadership, networking, and relationships I find fascinating. It's how the best business gets done and working with inspirational people and leaders collaboratively is very exciting.

The guest speaker series in particular and the leadership module have opened my mind to new possibilities and ways of working that I wish I had known 20 years ago!


What impact has receiving a scholarship had on you?

I am so proud and grateful to have received this opportunity. I love learning and never thought it was possible to combine it whilst running a business full-time, but the confidence and energy it's given me has made a huge impact on me professionally and personally.


What do you think are the main challenges women face in the football industry?

Opportunity. But that is changing. Boardrooms and positions at the top of organisations are more accessible now and there is a realisation that diversity can make industries thrive.

The assumption that decision-makers in football are men is changing, but the only way that can continue to evolve is by having women in positions of influence who can show other women that it's possible.


What advice would you give to women thinking of a career in football?

If you're passionate and hard-working, go for it! Network as much as possible, and follow other inspirational women working in football on social media – join Women in Football for support and talk to as many people as you can in the industry.

There are more opportunities than ever before and the only person holding you back is you.