2023
Hoelscher, V., Khanijou, R., & Pirani, D. (2023). Changing informal institutions via mimesis: Gender equality in marriage proposals. GENDER WORK AND ORGANIZATION, 30(1), 52-67. doi:10.1111/gwao.12898DOI: 10.1111/gwao.12898
2022
Marcet Alonso, J., Parsons, E., & Pirani, D. (n.d.). Career-washing? Unpacking employer brand promises on social media platforms. European Journal of Marketing. doi:10.1108/ejm-10-2021-0817DOI: 10.1108/ejm-10-2021-0817
Pirani, D., & Daskalopoulou, A. (2022). The queer manifesto: Imagining new possibilities and futures for marketing and consumer research. MARKETING THEORY, 22(2), 293-308. doi:10.1177/14705931221074723DOI: 10.1177/14705931221074723
Pirani, D., Harman, V., & Cappellini, B. (2022). Family Practices and Temporality at Breakfast: Hot Spots, Convenience and Care. SOCIOLOGY-THE JOURNAL OF THE BRITISH SOCIOLOGICAL ASSOCIATION, 56(2), 211-226. doi:10.1177/00380385211015563DOI: 10.1177/00380385211015563
Manifesting Feminist Marketing Futures: Undertaking A ‘Visionary’ Inventory (Chapter)
Parsons, E., Pirani, D., Ashman, R., Daskalopoulou, A., Kerrane, K., & McGouran, C. (2022). Manifesting Feminist Marketing Futures: Undertaking A ‘Visionary’ Inventory. In P. Maclaran, L. Stevens, & O. Kravets (Eds.), The Routledge Companion to Marketing and Feminism. Routledge.
Pirani, D. (2022). Invented market traditions: The marketing of Italian breakfast (1973-1996). BUSINESS HISTORY. doi:10.1080/00076791.2022.2052851DOI: 10.1080/00076791.2022.2052851
2021
Italian Fashion since 1945: A Cultural History (Journal article)
Pirani, D. (2021). Italian Fashion since 1945: A Cultural History. ENTERPRISE & SOCIETY, 22(4), 1142-1144. doi:10.1017/eso.2021.37DOI: 10.1017/eso.2021.37
Khanijou, R., & Pirani, D. (2021). Ethical dilemmas in studying family consumption. QUALITATIVE MARKET RESEARCH, 24(1), 32-46. doi:10.1108/QMR-03-2019-0044DOI: 10.1108/QMR-03-2019-0044
2020
Pirani, D. (2020). Inventing Marketplace Traditions: Italian Breakfast 1975-1995.. In Research in Consumer Culture Theory Vol. 3. Leicester.
Stealing the Thunder: Reverse Proposals that Break the Script (Conference Paper)
Pirani, D., & Hoelscher, V. (2020). Stealing the Thunder: Reverse Proposals that Break the Script. In Research in Consumer Culture Theory Vol. 3. Leicester.
2019
How Veggie Vlogging Looks Like: Intersection of Gender, Race and Class in Western Mainstream Veganism (Chapter)
Pirani, D., & Fegitz, E. (2019). How Veggie Vlogging Looks Like: Intersection of Gender, Race and Class in Western Mainstream Veganism. In B. Parker, J. Brady, E. Power, & S. Belya (Eds.), Feminist Food Studies (pp. 57). Toronto: Women's Press.
2018
Pirani, D., Cappellini, B., & Harman, V. (2018). The Italian breakfast: Mulino Bianco and the advent of a family practice (1971-1995). European Journal of Marketing, 52(12), 2478-2498. doi:10.1108/EJM-06-2018-0374DOI: 10.1108/EJM-06-2018-0374
Fegitz, E., & Pirani, D. (2018). The sexual politics of veggies: Beyoncé’s “commodity veg*ism”. Feminist Media Studies, 18(2), 294-308. doi:10.1080/14680777.2017.1358200DOI: 10.1080/14680777.2017.1358200
Who takes the first bite: A critical overview of gender representations in food advertising (Chapter)
Pirani, D., Cappellini, B., & Harman, V. (2018). Who takes the first bite: A critical overview of gender representations in food advertising. In O. Kravets, P. Maclaran, S. Miles, & A. Venkatesh (Eds.), The SAGE Handbook of Consumer Culture (pp. 316-332). London: SAGE.