Photo of Professor Lynn Sudbury-Riley

Professor Lynn Sudbury-Riley PhD, BA (Hons), DipM, PGCE

Chair in Marketing & Marketing Director of Education Marketing (ULMS)


    Health: the patient experience and service design

    Collaborating with multiple hospices and palliative care units across the country, projects have examined ways to capture patient experiences with results used to impact service design

    Currently working on two collaborative projects:

    Grant funded project with East Cheshire Hospice to launch a new service for patients with dementia and their families.

    Collaboration with the University's Institute of Life Course and Medical Sciences and the Royal Liverpool and Broadgreen Hospitals NHS Trust, this project will examine new ways to inform Advance Care Planning

    Lived experiences of people bereaved by COVID-19

    This research examines the ways in which being bereaved by COVID is different. Working with the COVID Bereaved Families for Justice, the work has been presented to Parliament and used to help inform the Terms of Reference for the forthcoming Statutory UK COVID-19 Inquiry. lived experiences of people bereaved by COVID-19

    Health literacy

    Collaboration with international scholars examining digital health literacy and associated behaviours.

    Research Group Membership

    Research Grants

    Scoping Dementia Services for East Cheshire


    October 2022 - November 2024

    Service Design of the East Cheshire Hospice @ Home Hub


    July 2021 - June 2024

    Tom Baker Visiting Prof


    February 2020 - December 2021

    A Service Evaluation of East Cheshire Hospice’s New Hospice at Home project


    January 2018 - August 2021

    End of Life Care in the New Forest and Waterside Areas: Scoping the current landscape – what is happening and why?


    November 2016 - November 2018

    Developing a systematic tool to measure the impact of hospice services upon carers, families and discharged patients


    December 2014 - December 2017

    Research Collaborations

    Florian Kohlbacher; Agnes Hofmeister; Emmanuel Chéron

    External: The German Institute for Japanese Studies (DIJ) Tokyo; Corvinus University of Budapest; Akita International University

    Analysing sustainable consumer behaviour among older adults

    Mary Fitzpatrick; Peter J Schulz, Alexandra Hess

    Project: Baby Boomers and Online Health Information
    External: University of Waikato, New Zealand; University of Lugano, Switzerland; Massey University, New Zealand

    Examination of eHealth Literacy among older adults and their use of digital health

    Sunny Pan

    External: XJTLU

    Fear within Negative Services

    SMASH Primary Care Network (7 GP Practices serving 65000 patients)


    Funded by a grant from the ESRC North West Social Science Doctoral Training Partnership, this project seeks to understand palliative and end of life care access within a health ecosystem

    East Cheshire Hospice


    Evaluation of East Cheshire Hospice’s New Hospice@Home Service

    Palliative Care Unit at the Royal Liverpool Hospital


    A Service Evaluation: Because Every Touchpoint Matters

    Bluebell Wood Children's Hospice


    Increasing reach to children’s hospice services

    Oakhaven Hospice,


    End of Life Care in the New Forest and Waterside Areas: Scoping the Current Landscape

    East Cheshire Hospice


    Capturing Service User Experiences

    South Cheshire and Vale Royal GP Federation.


    Transforming Primary Care in South Cheshire and Vale Royal

    N8 Industry Innovation Forum

    Project: Extending Working Lives

    A multi-disciplinary partnership comprising academics from the Universities of Liverpool, York & Newcastle, with industry partners including Age UK, Age Inclusive, and Years Ahead