Photo of Dr Lynn Sudbury-Riley

Dr Lynn Sudbury-Riley PhD, BA (Hons), DipM, PGCE

Senior Lecturer in Marketing, Marketing Director of Education Marketing (ULMS)

Publications

2021

Facilitating inter-professional integration in palliative care: A service ecosystem perspective. (Journal article)

Sudbury-Riley, L., & Hunter-Jones, P. (n.d.). Facilitating inter-professional integration in palliative care: A service ecosystem perspective.. Social Science and Medicine.

2020

Conceptualizing experiential luxury in palliative care: Pathographies of liminal space, cathedral, and community (Journal article)

Sudbury-Riley, L., Hunter-Jones, P., Al-Abdin, A., Lewin, D., & Spence, R. (n.d.). Conceptualizing experiential luxury in palliative care: Pathographies of liminal space, cathedral, and community. Journal of Business Research. doi:10.1016/j.jbusres.2019.12.004

DOI: 10.1016/j.jbusres.2019.12.004

Introducing the trajectory Touchpoint technique: a systematic methodology for capturing the service experiences of palliative care patients and their families (Journal article)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2020). Introducing the trajectory Touchpoint technique: a systematic methodology for capturing the service experiences of palliative care patients and their families. BMC PALLIATIVE CARE, 19(1). doi:10.1186/s12904-020-00612-2

DOI: 10.1186/s12904-020-00612-2

When a child is sick: The role of social tourism in palliative and end-of-life care (Journal article)

Hunter-Jones, P., Sudbury-Riley, L., Al-Abdin, A., Menzies, L., & Neary, K. (2020). When a child is sick: The role of social tourism in palliative and end-of-life care. Annals of Tourism Research, 83. doi:10.1016/j.annals.2020.102900

DOI: 10.1016/j.annals.2020.102900

The Trajectory Touchpoint Technique: A Deep Dive Methodology for Service Innovation (Journal article)

Sudbury-Riley, L., Hunter-Jones, P., Al-Abdin, A., Lewin, D., & Naraine, M. V. (2020). The Trajectory Touchpoint Technique: A Deep Dive Methodology for Service Innovation. Journal of Service Research, 23(2), 229-251. doi:10.1177/1094670519894642

DOI: 10.1177/1094670519894642

Dying-well: the contribution of leisure services to hospice care (Journal article)

Al-Abdin, A., Hunter-Jones, P., Sudbury-Riley, L., & Spence, R. (n.d.). Dying-well: the contribution of leisure services to hospice care. Annals of Leisure Research, 1-20. doi:10.1080/11745398.2019.1710717

DOI: 10.1080/11745398.2019.1710717

2019

A Typology of Patients Based on Decision-Making Styles: Cross-Sectional Survey Study (Journal article)

FitzPatrick, M. A., Hess, A. C., Sudbury-Riley, L., & Schulz, P. J. (2019). A Typology of Patients Based on Decision-Making Styles: Cross-Sectional Survey Study. JOURNAL OF MEDICAL INTERNET RESEARCH, 21(11). doi:10.2196/15332

DOI: 10.2196/15332

Making sense of healthcare experiences: An application of story-based medicine. (Journal article)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). Making sense of healthcare experiences: An application of story-based medicine.. Advances in Consumer Research.

We needed it sooner, and we needed more of it: A qualitative evaluation of a new Hospice@Home. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., Al-Abdin, A., Dale, S., Johnston, K., & Lewin, D. (2019). We needed it sooner, and we needed more of it: A qualitative evaluation of a new Hospice@Home.. In National Association for Hospice at Home Conference,. Milton Keynes..

Home as Preferred Place of Death: The Difficulties Faced by Family Carers. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). Home as Preferred Place of Death: The Difficulties Faced by Family Carers.. In 14th International Conference on the Social Context of Death, Dying and Disposal. University of Bath, UK..

Listening Differently to Palliative Care Patients and their Families: An Introduction to the Trajectory Touchpoint Technique (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). Listening Differently to Palliative Care Patients and their Families: An Introduction to the Trajectory Touchpoint Technique. In 5th International Conference on Palliative Care, Medicine and Hospice Nursing. Vancouver, Canada.

The Palliative and End of Life Care Service Ecosystem: A Multi-Stakeholder Analysis. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). The Palliative and End of Life Care Service Ecosystem: A Multi-Stakeholder Analysis.. In International Conference on Palliative Care, Medicine and Hospice Nursing. Vancouver, Canada.

We needed it sooner, and we needed it to be better explained: A qualitative evaluation of a new hospice@home service. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). We needed it sooner, and we needed it to be better explained: A qualitative evaluation of a new hospice@home service.. In 5th International Conference on Palliative Care, Medicine and Hospice Nursing. Vancouver, Canada.

Improving access to hospice and palliative care: how can marketing play a role? (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). Improving access to hospice and palliative care: how can marketing play a role?. In 52nd Academy of Marketing Conference. Regent’s University, London..

Introducing the Trajectory Touchpoint Technique: A Systematic Methodology for Capturing the Voices of Palliative Care Service Users. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). Introducing the Trajectory Touchpoint Technique: A Systematic Methodology for Capturing the Voices of Palliative Care Service Users.. In Association for Palliative Medicine’s Supportive and Palliative Care Conference. Harrogate, UK.

We Don’t Know What We Don’t Know! Knowledge and Communication Barriers Still Prevalent Among Palliative Care Patients and Families. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019). We Don’t Know What We Don’t Know! Knowledge and Communication Barriers Still Prevalent Among Palliative Care Patients and Families.. In Association for Palliative Medicine’s Supportive and Palliative Care Conference. Harrogate, UK..

2018

Introducing the Trajectory Touchpoint Technique: A Systematic Methodology for Capturing the Voices of Palliative Care Service Users. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019, March 21). Introducing the Trajectory Touchpoint Technique: A Systematic Methodology for Capturing the Voices of Palliative Care Service Users.. In Association for Palliative Medicine’s Supportive and Palliative Care Conference. Harrogate, UK..

We Don’t Know What We Don’t Know! Knowledge and Communication Barriers Still Prevalent Among Palliative Care Patients and Families. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2019, March 21). We Don’t Know What We Don’t Know! Knowledge and Communication Barriers Still Prevalent Among Palliative Care Patients and Families.. In Association for Palliative Medicine’s Supportive and Palliative Care Conference,. Harrogate, UK..

Value Co-creation in End-of-life Care. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., & Al-Abdin, A. (2018). Value Co-creation in End-of-life Care.. In ANZMAC (Australian and New Zealand Marketing Academy). Adelaide, Australia..

Consulting online health resources to co-create value: A typology of patient decision making styles. (Conference Paper)

Sudbury-Riley, L., FitzPatrick, M., Hess, A., & Schulz, P. J. (2018). Consulting online health resources to co-create value: A typology of patient decision making styles.. In . 78th Annual Meeting of the Academy of Management. Chicago, Illinois..

Understanding the impact of alliances in healthcare: The multispecialty community provider model. (Conference Paper)

Sudbury-Riley, L., Sinton, L., & Hunter-Jones, P. (2018). Understanding the impact of alliances in healthcare: The multispecialty community provider model.. In 78th Annual Meeting of the Academy of Management. Chicago, Illinois..

Online health information and patient decision making styles: A new segment of patient (Conference Paper)

Sudbury-Riley, L., Hess, A., FitzPatrick, M., & Schulz, P. J. (2018). Online health information and patient decision making styles: A new segment of patient. In 47th European Marketing Academy. University of Strathclyde, Glasgow, UK.

Consulting online health resources to co-create value: A typology of patient decision making styles (Conference Paper)

Sudbury-Riley, L., FitzPatrick, M., Hess, A., & Schulz, P. J. (2018, August 10). Consulting online health resources to co-create value: A typology of patient decision making styles. In 78th Annual Meeting of the Academy of Management. Chicago, Illinois.

Understanding the impact of alliances in healthcare: The multispecialty community provider model (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P. A., & Sinton, L. (2018, August 10). Understanding the impact of alliances in healthcare: The multispecialty community provider model. In 78th Annual Meeting of the Academy of Management. Chicago, Illinois.

Moral avoidance for people and planet: anti-consumption drivers (Journal article)

Sudbury-Riley, L., & Kohlbacher, F. (2018). Moral avoidance for people and planet: anti-consumption drivers. MANAGEMENT DECISION, 56(3), 677-691. doi:10.1108/MD-12-2016-0907

DOI: 10.1108/MD-12-2016-0907

eHEALTH TECHNOLOGIES: THE FASTER WE GO, THE MORE WE LEAVE BEHIND? (Journal article)

Sudbury-Riley, L. (2018). eHEALTH TECHNOLOGIES: THE FASTER WE GO, THE MORE WE LEAVE BEHIND?. European Medical Journal - Innovations.

2017

Scoping the Local Landscape of End of Life Care with Routine Data and Qualitative Research (Conference Paper)

Sudbury-Riley, L., & Hunter-Jones, P. A. (2017). Scoping the Local Landscape of End of Life Care with Routine Data and Qualitative Research. In Hospice UK Conference 2017: Leading, Learning and Innovating. Liverpool.

The Trajectory Touchpoint Tool: A Deep Dive Methodology into Service Journeys. (Conference Paper)

Sudbury-Riley, L., & Hunter-Jones, P. (2017). The Trajectory Touchpoint Tool: A Deep Dive Methodology into Service Journeys.. In Global Conference on Service Management.. Volterra, Italy..

An Investigation into the Sustainability of the Emergent Alliance and Federation Service System Model in Primary Health Care. (Conference Paper)

Sudbury-Riley, L., Sinton, L., & Hunter-Jones, P. (2017). An Investigation into the Sustainability of the Emergent Alliance and Federation Service System Model in Primary Health Care.. In 50th Academy of Marketing Conference. Hull.

Alliances and Federations in Primary Health Care. (Conference Paper)

Sudbury-Riley, L., hunter-jones, P., & Sinton, L. (2017). Alliances and Federations in Primary Health Care.. In Frontiers in Service Conference. New York, USA..

Alliances and Federations in Primary Health Care (Conference Paper)

Sudbury-Riley, L., Sinton, L., & Hunter-Jones, P. A. (2017). Alliances and Federations in Primary Health Care. In South Cheshire and Vale Royal GP Alliance Conference. Crewe, UK..

An investigation into the emergent Federation and Alliance service system model in primary health care (Conference Paper)

Sudbury-Riley, L., sinton, L., & Hunter-jones, P. (2017). An investigation into the emergent Federation and Alliance service system model in primary health care. In 15th International Research Symposium on Service Excellence in Management (QUIS15). Porto, Portugal.

The Sustainability of Federation and Alliance Service System Models in Primary Healthcare (Conference Paper)

Sudbury-Riley, L., hunter-jones, P., & sinton, L. (2017). The Sustainability of Federation and Alliance Service System Models in Primary Healthcare. In 15th International Research Symposium on Service Excellence in Management (QUIS15). Porto, Portugal..

Effects of eHealth literacy on General Practitioner Consultations: A Mediation Analysis. (Journal article)

Schulz, P. J., Schulz, P. J., Fitzpatrick, M. A., Hess, A., Sudbury-Riley, L., & Hartung, U. (2017). Effects of eHealth Literacy on General Practitioner Consultations: A Mediation Analysis.. Journal of medical Internet research, 19(5), e166. doi:10.2196/jmir.6317

DOI: 10.2196/jmir.6317

The Use of Online Health Resources and Information among Baby Boomers in Three Nations. (Chapter)

Sudbury-Riley, L., FitzPatrick, M., & Schulz, P. J. (2017). The Use of Online Health Resources and Information among Baby Boomers in Three Nations.. In O. R. James (Ed.), Generation X, Y and the Baby Boomers. New York: Nova Science Publishers, Inc..

Consulting online health resources to co-create value: A typology of patient decision making styles (Conference Paper)

Sudbury-Riley, L., FitzPatrick, M., Hess, A., & Schulz, P. J. (2018, August 10). Consulting online health resources to co-create value: A typology of patient decision making styles. In 78th Annual Meeting of the Academy of Management. Chicago, Illinois.

Exploring the Measurement Properties of the eHEALS eHealth Literacy Scale among Baby Boomers: A Multinational Test of Measurement Invariance. (Journal article)

Sudbury-Riley, L., FitzPatrick, M., & Schulz, P. J. (2017). Exploring the Measurement Properties of the eHealth Literacy Scale (eHEALS) Among Baby Boomers: A Multinational Test of Measurement Invariance. JOURNAL OF MEDICAL INTERNET RESEARCH, 19(2). doi:10.2196/jmir.5998

DOI: 10.2196/jmir.5998

The use of online health resources and information among baby boomers in three nations (Chapter)

Sudbury-Riley, L., FitzPatrick, M., & Schulz, P. J. (2017). The use of online health resources and information among baby boomers in three nations. In Strategies for Obtaining Healthier Foods (pp. 45-63).

2016

Why Older Adults Show Preference for Rational Over Emotional Advertising Appeals: A U.K. Brand Study Challenges the Applicability Of Socioemotional Selectivity Theory to Advertising (Journal article)

Sudbury-Riley, L., & Edgar, L. (2016). Why Older Adults Show Preference for Rational Over Emotional Advertising Appeals: A U.K. Brand Study Challenges the Applicability Of Socioemotional Selectivity Theory to Advertising. Journal of Advertising Research, 56(4), 441-455. doi:10.2501/JAR-2016-048

DOI: 10.2501/JAR-2016-048

Ethically minded consumer behavior: Scale review, development, and validation (Journal article)

Sudbury-Riley, L., & Kohlbacher, F. (2016). Ethically minded consumer behavior: Scale review, development, and validation. Journal of Business Research, 69(8), 2697-2710. doi:10.1016/j.jbusres.2015.11.005

DOI: 10.1016/j.jbusres.2015.11.005

Hospices versus Hospitals: Are we funding the right service provider? (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., Menzies, L., Pyrah, M., & Knight, H. (2016). Hospices versus Hospitals: Are we funding the right service provider?. In Academy of Marketing Annual Conference: Radical Marketing. Newcastle.

Every Touchpoint Matters: Developing a Systematic Tool to Measure the Impact of Hospice Services upon Patients, their Families and Carers (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., Menzies, L., Pyrah, M., & Knight, H. (2016). Every Touchpoint Matters: Developing a Systematic Tool to Measure the Impact of Hospice Services upon Patients, their Families and Carers. In 7th International Research Meeting in Business and Management (IRMBAM-2016). Nice, France.

The Impact of Hospice Care Upon Patients, Carers, Families and Friends. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., Menzies, L., Pyrah, M., & Knight, H. (2016). The Impact of Hospice Care Upon Patients, Carers, Families and Friends.. In Servsig: The Future of Services in the Heart of Europe. Maastricht, The Netherlands.

Service Blueprinting: A New Application for Evaluating Service Provision in the Hospice Sector. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., Menzies, L., Pyrah, M., & Knight, H. (2016). Service Blueprinting: A New Application for Evaluating Service Provision in the Hospice Sector.. In 118th International Conference on Contemporary Marketing and Management. Venice, Italy.

Service Sculpting: A New Method for Hospice Service Evaluation. (Conference Paper)

Sudbury-Riley, L., Hunter-Jones, P., Menzies, L., Pyrah, M., & Knight, H. (2016). Service Sculpting: A New Method for Hospice Service Evaluation.. In 9th World Research Congress of the European Association for Palliative Care. Dublin, Ireland.

Ethically Minded Consumer Behavior:Scale Review, Development, and Validation (Journal article)

Sudbury-Riley, L., & Kohlbacher, F. (2016). Ethically Minded Consumer Behavior:Scale Review, Development, and Validation. Journal of Business Research. doi:10.1016/j.jbusres.2015.11.005

DOI: 10.1016/j.jbusres.2015.11.005

The baby boomer market maven in the United Kingdom: an experienced diffuser of marketplace information (Journal article)

Sudbury-Riley, L. (2016). The Baby Boomer Market Maven in the United Kingdom: An Experienced Diffuser of Marketplace Information. Journal of Marketing Management, 32(7-8), 716-749. doi:10.1080/0267257X.2015.1129985

DOI: 10.1080/0267257X.2015.1129985

The Representation of Older Adults in Malaysian Advertising (Journal article)

Sudbury-Riley, L., & Idris, I. (2016). The Representation of Older Adults in Malaysian Advertising. THE INTERNATIONAL JOURNAL OF AGING AND SOCIETY.

2015

Hospice blueprinting: An innovative technique for improving service delivery (Conference Paper)

Sudbury-Riley, L., hunter-jones, P., menzies, L., pyrah, M., & knight, H. (2015). Hospice blueprinting: An innovative technique for improving service delivery. In Hospice UK annual conference: The Art and Science of Hospice Care. Liverpool.

Hospice blueprinting: An innovative technique for improving service delivery. (Poster)

Hunter-Jones, P., Sudbury-Riley, L., Menzies, L., Pyrah, M., & Knight, H. (2015). Hospice blueprinting: An innovative technique for improving service delivery.. Poster session presented at the meeting of Hospice UK annual conference: The Art and Science of Hospice Care. Liverpool.

Hospice blueprinting: An innovative technique for improving service delivery. (Poster)

Hunter-Jones, P., Menzies, L., Pyrah, M., Knight, H., & Sudbury-Riley, L. (n.d.). Hospice blueprinting: An innovative technique for improving service delivery.. Poster session presented at the meeting of Hospice UK annual conference: The Art and Science of Hospice Care. Liverpool.

HOW CAN BUSINESS BETTER SERVE OLDER CONSUMERS? (Conference Paper)

Sudbury-Riley, L. (2015, August 2). HOW CAN BUSINESS BETTER SERVE OLDER CONSUMERS?. In Clute Institute 2015 International Business Conference. New York City.

Baby Boomers of Different Nations: Identifying Horizontal International Segments Based on Self-Perceived Age (Journal article)

Sudbury-Riley, L., Kohlbacher, F., & Hofmeister, A. (2015). Baby Boomers of Different Nations: Identifying Horizontal International Segments Based on Self-Perceived Age. International Marketing Review, 32(3/4), 245-278. doi:10.1108/IMR-09-2013-0221

DOI: 10.1108/IMR-09-2013-0221

2014

Are UK Workers and Organisations Prepared for an Extended Working Life? (Presentation material)

Sudbury-Riley, L., Bennett, K., Flynn, M., Scurry, T., Sainsbury, R., & Coleman-Fountain, E. (2014). Are UK Workers and Organisations Prepared for an Extended Working Life?. Manchester.

The Representation of Older Adults in Malaysian Advertising (Conference Paper)

Idris, I., & Sudbury-Riley, L. (2014). The Representation of Older Adults in Malaysian Advertising. In Aging & Society 4th Interdisciplinary Conference. Manchester.

Consumption Challenges in Old Age (Conference Paper)

Sudbury-Riley, L. (2014). Consumption Challenges in Old Age. In International Conference on Aging and Public Policy - Health Care, Urbanization and the Environment. Hangzhou, China.

Unwrapping senior consumers’ packaging experiences (Journal article)

Sudbury-Riley, L. (2014). Unwrapping senior consumers’ packaging experiences. Marketing Intelligence & Planning, 32(6), 666-686. doi:10.1108/mip-02-2013-0027

DOI: 10.1108/mip-02-2013-0027

"A New Scale to Measure Ethically Mindful Consumer Behaviour" (Conference Paper)

Sudbury-Riley, L., & Kohlbacher, F. (2014). "A New Scale to Measure Ethically Mindful Consumer Behaviour". In D. L. Shapiro (Ed.), 74th Meeting of the Academy of Management (pp. N/A). Philadelphia, PA: Academy of Management.

"A cross-cultural analysis of pro-environmental consumer behaviour among seniors" (Chapter)

Sudbury Riley, L., Kohlbacher, F., & Hofmeister, A. (2014). "A cross-cultural analysis of pro-environmental consumer behaviour among seniors". In M. G. McEachern, & M. Carrigan (Eds.), Contemporary Issues in Green and Ethical Marketing, (pp. 124-138). London: Routledge.

A cross-national study of the ecological worldview of senior consumers (Journal article)

Sudbury-Riley, L., Hofmeister-Toth, A., & Kohlbacher, F. (2014). A cross-national study of the ecological worldview of senior consumers. International Journal of Consumer Studies, 38(5), 500-509. doi:10.1111/ijcs.12126

DOI: 10.1111/ijcs.12126

Unwrapping senior consumers' packaging experiences (Journal article)

Sudbury-Riley, L. (2014). Unwrapping senior consumers' packaging experiences. MARKETING INTELLIGENCE & PLANNING, 32(6), 666-+. doi:10.1108/MIP-02-2013-0027

DOI: 10.1108/MIP-02-2013-0027

2013

'Are advertisers finally waking up to the Senior Consumer? A content analysis of older adults in Malaysian advertising' (Conference Paper)

Sudbury-Riley, L., & Idris, I. (2013). 'Are advertisers finally waking up to the Senior Consumer? A content analysis of older adults in Malaysian advertising'. In British Academy of Management (pp. n/a). Liverpool: n/a.

'The Senior Market Maven: An experienced diffuser of marketplace information' (Conference Paper)

Sudbury-Riley, L. (2013). 'The Senior Market Maven: An experienced diffuser of marketplace information'. In British Academy of Management (pp. n/a). Liverpool: n/a.

Cognitive Age and the Consumer Behaviour of 50+ Consumers (Conference Paper)

Sudbury-Riley, L., Kohlbacher, F., & Hofmeister-Toth, A. (2013). Cognitive Age and the Consumer Behaviour of 50+ Consumers. In Research Forum on the 50+ Generation (pp. n/a). Hungary: n/a.

Respected Pillars of the Community: A values-based profile of the British Market Maven (Presentation material)

Sudbury-Riley, L., & Jones, J. (2013). Respected Pillars of the Community: A values-based profile of the British Market Maven. Paris.

Socioemotional Selectivity Theory: Implications for Advertising to Senior Consumers (Conference Paper)

Sudbury-Riley, L., & Edgar, L. (2013). Socioemotional Selectivity Theory: Implications for Advertising to Senior Consumers. In British Academy of Management (pp. n/a). Liverpool: n/a.

2012

A cross-cultural analysis of pro-environmental consumer behaviour among seniors (Journal article)

Sudbury Riley, L., Kohlbacher, F., & Hofmeister, A. (2012). A cross-cultural analysis of pro-environmental consumer behaviour among seniors. Journal of Marketing Management, 28(3-4), 290-312. doi:10.1080/0267257x.2012.658841

DOI: 10.1080/0267257x.2012.658841

'Cross cultural investigation of ecological attitudes of the 50+ generation' (Conference Paper)

Hofmeister, A., Sudbury-Riley, L., & Kohlbacher, F. (2012). 'Cross cultural investigation of ecological attitudes of the 50+ generation'. In Academy of World Business Marketing and Management Development Conference (pp. N/A). Budapest: Academy of World Business.

'Environmentally Friendly Consumer Behavior: A Scale Review, Modification, and Validation' (Conference Paper)

Sudbury-Riley, L., Kohlbacher, F., & Hofmeister, A. (2012). 'Environmentally Friendly Consumer Behavior: A Scale Review, Modification, and Validation'. In American Marketing Association Summer Marketing Educators' Conference (pp. N/A). Chicago: AMA.

'Values as Antecedents for Ecologically Conscious Consumer Behaviour Among Seniors: A Cross-Cultural Comparison' (Conference Paper)

Sudbury-Riley, L., & Kohlbacher, F. (2012). 'Values as Antecedents for Ecologically Conscious Consumer Behaviour Among Seniors: A Cross-Cultural Comparison'. In Academy of Marketing Science Annual Conference (pp. N/A). New Orleans: AMS.

2011

'Challenging the culture-free hypothesis of cognitive age among older consumers: Evidence from a cross-national survey' (Conference Paper)

Kohlbacher, F., Sudbury-Riley, L., & Hofmeister, A. (2011). 'Challenging the culture-free hypothesis of cognitive age among older consumers: Evidence from a cross-national survey'. In Association for Consumer Research 39th Annual North American Conference (pp. N/A). St. Louis: ACR.

'The Values of Senior Consumers: A Multinational Analysis' (Conference Paper)

Sudbury-Riley, L., Kohlbacher, F., & Hofmeister, A. (2011). 'The Values of Senior Consumers: A Multinational Analysis'. In Asia-Pacific Conference of the Association for Consumer Research (pp. N/A). Beijing: ACR.

'Using Self-perceived Age and the List of Values to Study Older Consumer in 4 Nations' (Conference Paper)

Sudbury-Riley, L., Kohlbacher, F., & Hofmeister, A. (2011). 'Using Self-perceived Age and the List of Values to Study Older Consumer in 4 Nations'. In Association for Consumer Research 39th Annual North American Conference (pp. N/A). St. Louis: ACR.

International Market Segmentation in an Era of Demographic Change: Understanding Older Consumers through Cognitive Age and Personal Values (Conference Paper)

Kohlbacher, F., Sudbury-Riley, L., & Hofmeister, A. (n.d.). International Market Segmentation in an Era of Demographic Change: Understanding Older Consumers through Cognitive Age and Personal Values. In American Marketing Association Summer Marketing Educators' Conference. San Francisco, CA.

'Analysing senior's ethical consumer behaviour across nations' (Conference Paper)

Sudbury-Riley, L. (2011). 'Analysing senior's ethical consumer behaviour across nations'. In Consumption and Well-being in the Aging Society: Advancing Research on Older Consumers (pp. N/A). Tokyo: The German Institute for Japanese Studies (DIJ) Tokyo.

'Bargain Hunting Belongers and Positive Pioneers: Key Silver Market Segments in the UK' (Chapter)

Sudbury, L. (2011). 'Bargain Hunting Belongers and Positive Pioneers: Key Silver Market Segments in the UK'. In F. Kohlbacher, & C. Herstatt (Eds.), The Silver Market Phenomenon: Marketing and Innovation in the Aging Society (pp. 195-202). Berlin: Springer.

'Challenging the culture-free hypothesis of cognitive age among older consumers: Evidence from a cross-national survey' (Journal article)

Kohlbacher, F., Sudbury-Riley, L., & Hofmeister, A. (2011). 'Challenging the culture-free hypothesis of cognitive age among older consumers: Evidence from a cross-national survey'. Advances in Consumer Research, 39.

'Is Self-Perceived Age Culture Free? A Cross-National Study of Age Identity and Cognitive Age' (Conference Paper)

Kohlbacher, F., Sudbury-Riley, L., & Hofmeister, A. (2011). 'Is Self-Perceived Age Culture Free? A Cross-National Study of Age Identity and Cognitive Age'. In The Gerontological Society of America Annual Meeting (pp. N/A). Minneapolis: Gerontological Society of America.

'Self-Perceived Age among older consumers: A cross-national investigation' (Conference Paper)

Sudbury-Riley, L., Florian, K., & Agnes, H. (2011). 'Self-Perceived Age among older consumers: A cross-national investigation'. In American Marketing Association Winter Marketing Educators' Conference (pp. N/A). Austin: AMA.

'Self-Perceived Age: A Cross-Cultural Empirical Investigation' (Conference Paper)

Sudbury, L., Kohlbacher, F., & Hofmeister, A. (2011). 'Self-Perceived Age: A Cross-Cultural Empirical Investigation'. In 10th International Marketing Trends Conference (pp. N/A). Paris: International Marketing Trends Congress.

'Senior Values: A Cross-Cultural Analysis' (Conference Paper)

Sudbury, L., Kohlbacher, F., & Hofmeister, A. (2011). 'Senior Values: A Cross-Cultural Analysis'. In 10th International Marketing Trends Conference (pp. N/A). Paris: International Marketing Trends Congress.

'Understanding Older Consumers through Cognitive Age and Personal Values: An International Perspective' (Conference Paper)

Kohlbacher, F., Sudbury-Riley, L., & Hofmeister, A. (2011). 'Understanding Older Consumers through Cognitive Age and Personal Values: An International Perspective'. In American Marketing Association Summer Marketing Educators' Conference (pp. N/A). San Francisco: AMA.

'Using Self-perceived Age and the List of Values to Study Older Consumer in 4 Nations' (Journal article)

Sudbury-Riley, L., Kohlbacher, F., & Hofmeister, A. (2011). 'Using Self-perceived Age and the List of Values to Study Older Consumer in 4 Nations'. Advances in Consumer Research, 39.

2010

'Grandparenthood and Cognitive Age: Key Variables for Targeting the Over-50 Market' (Journal article)

Sudbury, L. (2010). 'Grandparenthood and Cognitive Age: Key Variables for Targeting the Over-50 Market'. Micro and Macro Marketing, 3, 407-420.

'FAshion marketing and the ethical movment versus individualist consumption: Analysing the attitude behaviour gap' (Journal article)

Sudbury, L., & Boltner, S. (2011). 'FAshion marketing and the ethical movment versus individualist consumption: Analysing the attitude behaviour gap'. European Advances in Consumer Research, 9, 163-168.

'All our yesterdays? Profiling the nostalgia prone older consumer' (Conference Paper)

Sudbury, L. (2010). 'All our yesterdays? Profiling the nostalgia prone older consumer'. In Academy of Marketing Conference (pp. N/A). Coventry: Academy of Marketing.

'How Many Is Too Many? An application of Working Memory to Advertising Copy' (Conference Paper)

Sudbury, L., & Meehan, J. (2010). 'How Many Is Too Many? An application of Working Memory to Advertising Copy'. In Academy of Marketing Conference (pp. N/A). Coventry: Academy of Marketing.

'The British Market Maven: An altruistic provider of marketplace information' (Conference Paper)

Sudbury, L., & Jones, J. (2010). 'The British Market Maven: An altruistic provider of marketplace information'. In Academy of Marketing Conference (pp. N/A). Coventry: Academy of Marketing.

'To use or not to use? Age based sales promotions and the older consumer' (Conference Paper)

Sudbury, L. (2010). 'To use or not to use? Age based sales promotions and the older consumer'. In American Marketing Association Summer Marketing Educators' Conference (pp. N/A). Boston: AMA.

'Using qualitative diary research to analyse older consumers' packaging experiences' (Conference Paper)

Sudbury, L., & Simcock, P. (2010). 'Using qualitative diary research to analyse older consumers' packaging experiences'. In American Marketing Association Summer Marketing Educators' Conference (pp. N/A). Boston: AMA.

2009

'A Multivariate Segmentation Model of Senior Consumers' (Journal article)

Sudbury, L. (2009). 'A Multivariate Segmentation Model of Senior Consumers'. Journal of Consumer Marketing, 26(4), 251-262.

'Understanding Older Consumers through Cognitive Age and the List of Values: A UK Perspective' (Journal article)

Sudbury, L. (2009). 'Understanding Older Consumers through Cognitive Age and the List of Values: A UK Perspective'. Psychology and Marketing, 26(1), 22-38.

'A few of our less favourite things? A phenomenological investigation into packaging and the older consumer' (Conference Paper)

Sudbury, L., & Simcock, P. (2009). 'A few of our less favourite things? A phenomenological investigation into packaging and the older consumer'. In 9th European Academy of Management Conference (pp. N/A). Liverpool: Academy of Management.

'An Empirical Investigation into Self-Perceived Age and Media Usage among Senior Consumers' (Conference Paper)

Sudbury, L. (2009). 'An Empirical Investigation into Self-Perceived Age and Media Usage among Senior Consumers'. In 8th International Congress on Marketing Trends (pp. N/A). Paris: International Marketing Trends Congress.

'Because it Works! The case of Perfect and Protect and Word of Mouth Marketing' (Chapter)

Sudbury, L. (2009). 'Because it Works! The case of Perfect and Protect and Word of Mouth Marketing'. In C. Fill (Ed.), Marketing Communications: Interactivity, Communities and Context, (pp. N/A). London: Prentice-Hall.

'Using critical incident technique (CIT) to capture the voice of the student' (Journal article)

Douglas, J., McClelland, R., Davies, J., & Sudbury, L. (2009). 'Using critical incident technique (CIT) to capture the voice of the student'. The TQM Journal, 21(4), 305-318.

2008

'Comparing CIT and survey questionnaires as a means of collecting student feedback' (Conference Paper)

Douglas, J., McClelland;, B., Sudbury, L., & Davies, J. (2008). 'Comparing CIT and survey questionnaires as a means of collecting student feedback'. In Toulon-Verona Conference (pp. N/A). Florence: Toulon-Verona Conference.

'Embedding a Marketing Orientation into the Firm: The Case for the Ashridge Mission Model' (Conference Paper)

Sudbury, L. (2008). 'Embedding a Marketing Orientation into the Firm: The Case for the Ashridge Mission Model'. In 6th International Conference on Marketing (pp. N/A). Athens: Athens Institute for Education and Research.

'Modern Media Planning: An Exploratory Study into the Gap between Theory and Practice' (Conference Paper)

Sudbury, L., & Junaid Tariq, M. (2008). 'Modern Media Planning: An Exploratory Study into the Gap between Theory and Practice'. In 13th International Conference on Corporate and Marketing Communications (pp. N/A). Ljubljana: CMC.

'Who Do You Think You're Looking At? Celebrity Endorsement, Cognitive Age, and the Older Female Consumer' (Conference Paper)

Sudbury, L., Simcock, P., & Sinclair, R. (2008). 'Who Do You Think You're Looking At? Celebrity Endorsement, Cognitive Age, and the Older Female Consumer'. In 7th International Congress on Marketing Trends (pp. N/A). Venice: Marketing Trends Congress.

'Who Do You Think You're Looking At? Celebrity Endorsement, Cognitive Age, and the Older Female Consumer' (Journal article)

Sudbury, L., Simcock, P., & Sinclair, R. (2008). 'Who Do You Think You're Looking At? Celebrity Endorsement, Cognitive Age, and the Older Female Consumer'. Micro & Macro Marketing, 2, 259-270.

2007

'The Senior Taboo? Age Based Sales Promotions, Self-Perceived Age and the Older Consumer' (Conference Paper)

Sudbury, L. (2007). 'The Senior Taboo? Age Based Sales Promotions, Self-Perceived Age and the Older Consumer'. In 8th European Association for Consumer Research Conference, Vol. 8 (pp. 358-359). Milan: ACR.

'Bargain Hunting Belongers and Positive Pioneers: Key Segments in the 50+ Consumer Market' (Conference Paper)

Sudbury, L. (2007). 'Bargain Hunting Belongers and Positive Pioneers: Key Segments in the 50+ Consumer Market'. In Academy of Marketing Conference (pp. N/A). London: Academy of Marketing.

Grandparenthood and Cognitive Age: Key Variables for Targeting the Over Fifties Market (Conference Paper)

Sudbury-Riley, L. (2007). Grandparenthood and Cognitive Age: Key Variables for Targeting the Over Fifties Market. In 6th International Congress Marketing trends. Paris.

2006

'A Multivariate Segmentation Model of the Older UK Consumer Market' (Journal article)

Sudbury, L. (2006). 'A Multivariate Segmentation Model of the Older UK Consumer Market'. Advances in Consumer Research, 34, 286-287.

'Age, Perceived Risk and Satisfaction in Consumer Decision Making: A Review and Extension' (Journal article)

Simcock, P., Sudbury, L., & Wright, G. (2006). 'Age, Perceived Risk and Satisfaction in Consumer Decision Making: A Review and Extension'. Journal of Marketing Management, 22, 355-378.

'The Invisible Majority? Older Models in UK Television Advertising' (Journal article)

Simcock, P., & Sudbury, L. (2006). 'The Invisible Majority? Older Models in UK Television Advertising'. International Journal of Advertising, 25(1), 87-106.

'The Portrayal of Black People in UK Television Advertising: Perception and Reality' (Journal article)

Sudbury, L., & Wilberforce, F. (2006). 'The Portrayal of Black People in UK Television Advertising: Perception and Reality'. Journal of Consumer Behaviour, 5, 465-476.

'Wasted on the Young? Younger and Older Consumers and Age-of-Model Preferences in Advertising' (Conference Paper)

Sudbury, L., Simcock, P., & Jones, N. (2006). 'Wasted on the Young? Younger and Older Consumers and Age-of-Model Preferences in Advertising'. In Academy of Marketing Conference (pp. N/A). London: Academy of Marketing.

'adidas Originals Training Shoes' ' (Chapter)

Sudbury, L., & Byrne, A. (2006). 'adidas Originals Training Shoes' '. In Marketing Communications: Engagement, Strategies and Practice (pp. N/A). London: Prentice-Hall.

2005

'Older Consumers, Cognitive Age and the List of Values (LOV): An Empirical Study' (Conference Paper)

Sudbury, L. (2005). 'Older Consumers, Cognitive Age and the List of Values (LOV): An Empirical Study'. In American Marketing Association Summer Educators Conference (pp. N/A). San Francisco: AMA.

'Retired from the Workplace, not the Marketplace: The Implications of Retirement for the Self-Perceived Ages of Older Consumers# (Conference Paper)

Sudbury, L. (2005). 'Retired from the Workplace, not the Marketplace: The Implications of Retirement for the Self-Perceived Ages of Older Consumers#. In Academy of Marketing Conference (pp. N/A). Dublin: Academy of Marketing.

2004

'Subjective Age Perceptions in the UK: An Empirical Study' (Journal article)

Sudbury, L. (2004). 'Subjective Age Perceptions in the UK: An Empirical Study'. Quality in Ageing and Older Adults, 5(4-13).

'The New Older Consumer: We're Not Ready to Act Our Age!' (Conference Paper)

Sudbury, L., Simcock, P., & Wright, G. (2004). 'The New Older Consumer: We're Not Ready to Act Our Age!'. In 4th CRAWS Conference (pp. N/A). Manchester: CRAWS.

2003

'The Impact of Age on Perceived Risk and Risk Reduction in High Involvement Consumer Decision Making' (Conference Paper)

Sudbury, L., Simcock, P., & Wright, G. (2003). 'The Impact of Age on Perceived Risk and Risk Reduction in High Involvement Consumer Decision Making'. In European Marketing Trends Congress (pp. N/A). Venice: Marketing Trends Congress.

2002

'Exploring the Grey Area: Age and Risk in Customer Behaviour"' (Conference Paper)

Sudbury, L., Simcock, P., & Wright, G. (2002). 'Exploring the Grey Area: Age and Risk in Customer Behaviour"'. In American Marketing Association Summer Educators Conference (pp. N/A). San Diego: AMA.

'Marketing to Grey Consumers Isn't Black and White' (Chapter)

Sudbury, L. (2002). 'Marketing to Grey Consumers Isn't Black and White'. In C. Fill (Ed.), Marketing Communications: Contexts, Strategies and Applications (pp. N/A). London: Prentice-Hall.