Photo of Dr Guobin Xia

Dr Guobin Xia FRSA, FHEA

Lecturer / Assistant Professor in Product Design Materials, Design and Manufacturing Eng

About

Personal Statement

Dr. Guobin Xia presently serves as Assistant Professor in Product Design at the University of Liverpool's School of Engineering. Prior to this role, he was an Assistant Professor in Digital Design and Innovation at the School of Textiles and Design, Heriot-Watt University, from September 2021 to January 2024.

In 2022, Dr. Xia was conferred his PhD in Immersive Experience Design from the University of Leeds' School of Design, which built on his earlier studies at the Edinburgh College of Arts, University of Edinburgh, completed in 2018. His research primarily focuses on the use of technology to improve human life, adopting an interdisciplinary approach aimed at bettering the human condition. Throughout his career, Dr. Xia has prolifically contributed to a variety of high-impact SCI and SSCI-listed journals, affirming his dedication to expanding knowledge within his field. Additionally, his partnerships with industry underscore his commitment to transforming theoretical research into tangible applications in sectors such as healthcare, education, business, fashion, and engineering.

Dr. Xia's engagement with the academic community is extensive and influential. He is a Review Editor for Frontiers in Imaging (Imaging Application) and is actively involved in the peer review process for several prestigious UK and international organisations and publishers. His roles include contributions to the Engineering and Physical Sciences Research Council (EPSRC) Peer Review College and the InterAct Peer Review College, as well as reviewing for publishers like Sage, Routledge (Taylor & Francis), Wiley, and Springer.

Moreover, Dr. Xia holds fellowships and memberships with distinguished societies such as the Royal Society for the Encouragement of Arts, Manufactures and Commerce (RSA), Higher Education Academy (HEA), Design Research Society (DRS), Royal Photographic Society (RPS), and the Association Internationale de la Couleur’s (AIC) Study Group on Environment Colour Design.

Prizes or Honours

  • PiE Teaching Excellence Award (Shortlist) (Heriot-Watt University, 2023)