The goal of our Centre for Sports Business is to advance knowledge and practice in the business of sport. It's a leading research hub that generates practical insights to support best practice and decision-making across a variety of sports.
With a multidisciplinary team of experts, the Centre helps advance knowledge and practice in a wide range of areas. This includes regulatory changes in football governance, gambling and match fixing. The Centre also builds predictive models based on team and players' performance analytics and provides advice to tackle gender equality in football boards.
The Centre provides consultancy services to sports organisations, governing bodies and commercial partners, such as the Premier League, UEFA, Everton Football Club, and Tottenham Hotspur Football Club, to help them address strategic, operational and market development challenges.
Find out more about the Centre for Sports Business research.