About
Alba joined the Marketing, Recruitment, Communications and Events team in October 2024, taking on the role of Marketing and Recruitment Officer for Postgraduate programmes. She leads the strategy for postgraduate marketing and recruitment, promoting the January and September intakes through targeted events and integrated marketing campaigns.
Prior to this, Alba worked as Senior Client Executive at a marketing agency, where she oversaw high-profile B2B and B2C campaigns and developed strong client relationships with organisations such as The Very Group. Her work spanned project management, market research, data analysis, and cross‑channel marketing.
She holds a degree in Advertising and Public Relations, which sharpened her strategic thinking and communication skills. Alba’s experience also includes coordinating events across the UK and Europe, giving her fluency in both digital and traditional marketing approaches, she is bilingual in Spanish, supporting her ability to engage with international audiences.