The main objective of this module is to provide a comprehensive understanding of the complexities and dynamics of conducting business across international boundaries. It examines global markets to identify potential growth opportunities for international investments, while analysing the impact of cultural, economic, and political factors. Additionally, the module studies key international business strategies for achieving success in a global context. It also addresses the challenges faced by multinational enterprises (MNEs) and small to medium-sized enterprises (SMEs) operating in a volatile international environment, offering an in-depth perspective on worldwide business opportunities.