Winner of Liverpool Business Competition announced

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Ricky Parry with the winner and runners up of Liverpool Business Competition 2019

A mobile app, designed to help people achieve a healthy lifestyle, has won the 2019 Liverpool Business Competition.

Four teams competed in a live final at 30 James Street hotel with Tobias Fox crowned as winner for his app – Lyfe.  Elisavet Tsiaili and Dimitris Georgiou, were also named runners-up for their business Camelus Beauty.

Tobias created Lyfe, an app that gives users access to exclusive discounts from local health-based retailers, with offers including a variety of health and fitness classes / memberships, healthy eateries and spas. Lyfe was created to encourage people to become more health conscious, encouraging them to put their health and wellbeing at the centre of everything that they do.

Tobias said, “The Lyfe app is a portal into a healthy lifestyle. All of the features of the app are designed so that the User is able to look after their 'complete health (physical, psychological and social health)’ in a way that is simple and easy. The app is an essential tool for ensuring that you stay on track with living a healthy lifestyle and helps minimise the chances of you becoming derailed from it. In the future we hope that Lyfe will become the healthy social media platform and the go-to app for your wellbeing.”

The runner up, Camelus Beauty, is a range of camel milk products for body, hair and Skin.

Elisavet said, " I came up with the idea of Camel milk skincare since camel milk was the only solution to my acne. I wanted to help others who are suffering from skin problems so as soon as I got the chance with the entrepreneurship module, I began to research and develop my idea.

The Liverpool Business Competition had been a great experience. This definitely boosted my confidence and I realised that this idea is really unique, which is great for me in the competitive field of the business beauty industry.” 

Organised by the Management School, The Liverpool Business Competition was open to all University of Liverpool students and consisted of three different rounds - Document Submission, Video Voting and Speed Mentoring, and a Live final!

The four highest voted category teams pitched their business idea to an invited panel of judges at a formal event in front of a live audience at the grand 30 James Street hotel.  At this year’s competition the judging panel consisted of - Adam McVicar (Start-Up Coach at NOVA), Kris Mochrie (MD at Signature Living), Stephen Page (CEO at the Start-Up Funding Club) and Lynne Robertson (Breakthrough Incubator Manager at Santander).

In addition to the £5,000 investment provided by Santander, the winner also received Bespoke Mentoring from former Liverpool Football Club CEO and FA Premier League CEO Rick Parry, a real money can’t buy prize plus potential investment from the Start Up Funding Club. The runners-up received a £1000 investment.

Lee Wainwright, Employability Projects Officer at the Management School, said “This year the Liverpool Business Competition saw a real increase in the level of entrepreneurial skill on display from the entrants.  From putting together credible business documents, developing promotional campaigns and delivering live pitches in front of business experts, the students really raised the bar.

It’s really important for students to develop their entrepreneurial skills, as in doing so they are displaying their abilities to overcome challenges, apply creative thought, build networks, take mitigated risks, and make effective use of resources.  All employability skills in demand from employers.”