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Professional Activities

Senior Fellow of the Higher Education Academy (HEA) https://www.advance-he.ac.uk/fellowship/senior-fellowship
External Examiner for Technology University Dublin (TUD) https://www.tudublin.ie/

Conference Roles

  • Assessment session at Chaired a session for Business Education Scholarship & Teaching (BEST) Conference, by Invitation (London, 2025)
  • Applying Digital Tools to better improve Student Mental Health and Wellbeing at Panel Speaker, Keynote/Plenary by Invitation (University of Lancaster, 2025)
  • There’s nothing you can do that can’t be done”: Innovating Student Success, implications for future pedagogical research’, at Invited Speaker for the Pedagogic Research Conference, by Invitation (University of Liverpool, 2025)
  • Academy of Marketing Science (AMS) Conference American Marketing Association (AMA) Marketing & Public Policy Conference Australia and New Zealand Marketing Academy (ANZMAC)* Frontiers in Services Conference. SERVSIG Summer AMA Winter AMA at Reviewer, by Invitation (2011 - present)
  • Marketing Pedagogy and Education track at Co-Track Chair, by Invitation (New Orleans, 2018)

Editorships

  • Developing Academic Practice (Invited Interim Editor, 2025)
  • Developing Academic Practice (Invited Associate Editor, 2022 - present)

Examination Roles

  • University of Nottingham, MSc programmes (PGT, 2024 - 2027)
  • National University of Ireland, Maynooth, MSc in Marketing and MSc in Strategic Marketing Programmes. (PGT, 2018)
  • Dublin Institute of Technology (DIT), Certificate in Marketing (UG, 2017 - 2018)

Internal Administrative or Committee Roles

  • Director of Education (School / Institute, 2024 - present)
  • panel member for shortlisting the ‘Faculty Learning, Teaching and Student Experience awards’ (University, 2020)
  • EQUIS marketing group representative (School / Institute, 2018 - 2019)
  • Director of Studies (PGT) (School / Institute, 2018 - present)

Media Appearances

  • Academic Discussion: Studying 'Marketing' at a UK University, Online through Westminister International (Invited, June 2020)

Publication Reviews

  • Journal Reviewer, Invited (Multiple, Pre-publication, 2014 - 2035)