ULMS Electronic Module Catalogue
The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module.
Title STRATEGY, PLANNING AND IMPLEMENTATION
Code ULMS719
Coordinator Dr M Bradley
Work, Organisation and Management
M.Bradley@liverpool.ac.uk
Year CATS Level Semester CATS Value
Session 2024-25 Level 7 FHEQ Summer (June-September) 60

Pre-requisites before taking this module (other modules and/or general educational/academic requirements):
 

Modules for which this module is a pre-requisite:
 

Programme(s) (including Year of Study) to which this module is available on a required basis:
 

Programme(s) (including Year of Study) to which this module is available on an optional basis:
 

Teaching Schedule
  Lectures Seminars Tutorials Lab Practicals Fieldwork Placement Other TOTAL
Study Hours 20

     32

   4

4

 60
Timetable (if known)              
Private Study 540
TOTAL HOURS 600

Assessment
EXAM Duration Timing
(Semester)		 % of
final
mark		 Resit/resubmission
opportunity		 Penalty for late
submission		 Notes
             
CONTINUOUS Duration Timing
(Semester)		 % of
final
mark		 Resit/resubmission
opportunity		 Penalty for late
submission		 Notes
Written Report There is a resit opportunity. Standard UoL penalty applies for late submission. This is not an anonymous assessment. Assessment Schedule (When): Summer  7500    60       
Group poster Standard UoL penalty applies for late submission. This is not an anonymous assessment. Assessment Schedule (When): Summer  0    10       
Group Video Presentation There is a resit opportunity. Standard UoL penalty applies for late submission. This is not an anonymous assessment. Assessment Schedule (When): Summer  20    30       

Aims

The aim of this module is to: Support the development of students’ business analysis and strategic decision making skills, and for the students to demonstrate the ability to research, analyze and present information coherently to support a recommended course of action; Develop the students’ knowledge and understanding of how to conduct business research within an academic framework; Enable students to work together in groups to set up and manage a simulated business of their own design. In doing so, participants will manage the interaction and relationships with other group members through negotiation, persuasion, influencing and managing conflict.

Learning Outcomes

(LO1) Demonstrate critical awareness of current research in business and management through independent analysis of a relevant business case;

(LO2) Select and apply appropriate models, frameworks or tools to provide critical analysis of a business case;

(LO3) Research and present convincing and reasoned arguments to formulate solutions for strategic action;

(LO4) Analyse ambiguous information and make reasoned judgements and recommendations within a dynamic and changing environment.

(S1) Adaptability. Developed by working with group members on the business game.

(S2) Problem solving skills. Developed by working with group members to analyse problems on the business game.

(S3) Numeracy. Students will develop some basic numeracy during business analysis.

(S4) Commercial awareness. Developed through the application of knowledge to develop a strategic plan. Preparation of written report.

(S5) Teamwork. Developed by working with group members on the business game.

(S6) Organisational skills. Developed by working with group members on the business game. Preparation of written report.

(S7) Communication skills. Developed by working with group members on the business game.

(S8) International awareness. Developed by working with group members on the business game to understand the international business environment. Preparation of written report.

(S9) Lifelong learning skills. The business game and preparing the SBA report will help skills associated with learning to learn.

(S10) Ethical awareness. Developed by working with group members on the business game. Preparation of written report.

(S11) Leadership. Developed by working with group members on the business game.

Teaching and Learning Strategies

Lectures x 20 hours (2 hours x 10 weeks)
Labs x 32 hours (simulation x 1 week)
Asynchronous learning x 4 hours (1 hour x 4 weeks)
Supervision x 4 hours (1 hour x 4 weeks)
Self Directed Learning x 540 hours

Syllabus
 

Analysis of secondary quantitative and qualitative information;

Strategy development: analysis of environment;

Strategy development: analysis of resources;

Strategy choices and options;

Strategic decision making;

Strategy implementation;

Strategic presentation: business reports;

Strategic presentation: business posters.

Recommended Texts
Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module.