Can you summarise your master's programme in a few sentences?
The programme is designed to provide knowledge necessary for the marketing sector, but also provides skills that are useful for building a career. The modules give an understanding of operating service sectors, analysing consumer behaviour, and students are provided with tools to inform strategic decision making. The course also includes guest speaker sessions from high profile guests who share their management experience with students.
What were your main reasons for choosing to undertake postgraduate study at the University of Liverpool Management School?
The University of Liverpool is amongst the top ranked universities in the world. The university staff are very friendly and helpful too. I knew that the modules would help me to develop skills necessary for my career, and the course is designed in a way that make us learn and remember materials. Liverpool itself is also famous for several things like Liverpool Football Club, the Albert Dock, The Beatles and the Anglican Cathedral.
How do the facilities in the University help you with your studies?
Since being in Liverpool, I have spent most of my time in the library. There are plenty of computers available 24/7. Being a student here, I have access to several apps for free that are useful for my studies, for example, Microsoft Office and SPSS.
What kind of support do you get from tutors?
Tutors not only help me review my lectures, but also make sure that my research is going in the right direction. In addition, they also help me develop my presentation and group work skills.
Tutors at the Management School are dynamic and enthusiastic. They give us motivation for conducting high quality research. Moreover, the tutorials are always designed to integrate students with different background to maximise outcome of group work.
Describe a typical week for you on your course in relation to your studies.
I spend most of my spare time studying in the library. It is interesting for me to learn more about the subject area in my own time because it means I can have deeper discussions in lectures and tutorials.
Making friends with international students is also necessary for developing networks and understanding other cultures. Therefore, when I have free time, I usually get together with my classmates, talking about languages, food, the economy and life in one’s country.
I also play tennis at the University sports centre. The session runs 5 days a week and is also a good way to keep me in shape.
What do you enjoy most about the whole experience?
Beside the knowledge that I have gained from the programme, I would say the student life in Liverpool is the most enjoyable aspect. The facilities are modern; the meeting rooms are well-equipped for the purpose of group study, and there are several quiet areas for self-study.
What do you feel has been your biggest achievement so far?
I would say my biggest achievement is that I have developed my own set of research. Even though it is part of my assignments, I believe that it is useful research for my career.
What kind of support do you get from your fellow students?
We come from different countries, cultures and backgrounds, therefore we can gain new experiences from working with each other. We learn about the culture of colleagues from different backgrounds. For instance, I have learnt about the way consumers make buying decisions in different countries.
How do you believe undertaking postgraduate study will help your career prospects?
The opportunity to undertake research is the most important benefit for me. Normally, I make decisions based on my emotion. By doing research, I will be more systematic and objective.
What advice would you give to anybody considering undertaking postgraduate study?
Not only does postgraduate study develop your knowledge in an area, it is designed for students to obtain necessary skills for their career. Whilst studying, it is possible for you to register for an internship which would give you work experience to enhance your CV profile.
Is there anything else you would like to say about your experience as a postgraduate student at the University of Liverpool?
Studying a master's not only develops knowledge and skills, but also provides opportunities to make new international friends, experience living in a developed country and more. In only one year you will gain experience that is beneficial for your whole life ahead.
Find out more about the Marketing MSc