Module Details

The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module.
Code RIMB018
Coordinator Ms MR Procter
Year CATS Level Semester CATS Value
Session 2009-10 Level Two First Semester 15


The overall aim of this module is to introduce you to some of the skills needed to meet user needs within a record-keeping environment, providing services which meet those needs most effectively.

Learning Outcomes

When you have completed this module you should be able to:

 1.     describe how user needs can be determined and accommodated in record-keeping systems

2.     explain the importance of developing and maintaining good relations between the records management service and its users

3.     demonstrate understanding of how marketing tools can contribute to effective service delivery

4.     explain how compliance with records-keeping policies and procedures can be encouraged

5.     begin to evaluate the effectiveness  and impact of your own services through an understanding of user satisfaction

6.     analyse how general management theories relate t o your own working environment

7.     identify and apply relevant techniques for communicating  with users.



  • Understanding and analysing users and their needs.
  • Approaches to quality in records management, including organisational quality initiatives; use of government and (inter)national standards and guidance; monitoring and performance indicators.
  • Writing and implementing records management policies and procedures, user-related documentation.
  • Developing user training programmes, particularly in the electronic environment.
  • Marketing the records management function within the wider organisation.
  • Strategies for ensuring user compliance.
  • Performance measurement.

Teaching and Learning Strategies

It is compulsory for all Certificate and Diploma students to attend a Study Skills Day, prior to commencing the first module of the programme. The aim of the Study Skills Day is to:

  • Prepare students for studying at a distance.
  • Introduce students to the theory and practice of learning.
  • Provide an opportunity for students to develop skills to support studyign at a distance, such as time managment, using the learning materials, finding and using information, preparing for assessment.
  • Identify the roles and responsibilities of learners, tutors and support staff.

The Study Skills Day also provides the opportunity to meet with the tutors, administrators and, when possible, a current or past student.

Each module begins with a 1 day short course to introduce the module. The distance learning materials and the module assignment are issued during the session. < /p>

The module tutor is available to discuss issues with students over the phone, via email, fax or letter. In addition students are allocated a personal tutor who is available to discuss the student's progress through the programme.

The student's line manager will also be involved in the programme where appropriate as the student's mentor. The mentor will be aware of what the student is doing and will be in a position to contribute to his/her successful progress. Where a line manager is not able to participate, the Director of Studies will assign a mentor through the Association of Departmental Record Officers. This may be a more senior or experienced colleague.

The module assignment assesses whether the learning objectives of this module have been met.

The assignement will be applicable to the work placeand as far as possible the student will have a choice of topic or scenario which will be directly relevant to their own situation. 60;  

The assignment will be marked and moderated by internal markers and a selection submitted to an external examiner.

Candidates will either fail, pass, or achieve a distinction on the basis of the following marks: 0-39 = fail; 40-69 = pass; 70-100 = distinction.

Assessment criteria set out what percentage of marks can be gained for each element of that question. 

To achieve the pass mark, candidates must present work that is competent and thorough, showing knowledge and practical skills, and indicating critical ability.  To achievea distinction, candidates must present work of originality, demonstrating command of the subject along with a grasp of the wider perspective. 

In effect marking is done within a relatively narrow range of marks and any mark over 50% can be considered good. A mark of 70%+ is uncommon and only achieved for excellent pieces of work.

Feedback is provid ed for the student in the form of a constructive commentary on the strengths and weaknesses of the work submitted with, where appropriate, suggestions for improvement in future assessments.

Teaching Schedule

  Lectures Seminars Tutorials Lab Practicals Fieldwork Placement Other TOTAL
Study Hours           6
1 day short course to introduce the module.
Timetable (if known)           1 day short course to introduce the module.
Private Study 144


EXAM Duration Timing
% of
Penalty for late
CONTINUOUS Duration Timing
% of
Penalty for late
Module Assignment  10 weeks  Semester 1  100  Yes  Standard University Policy applies - see Department/School handbook for details.   

Recommended Texts

It can be difficult to access records and information management textbooks, but you will need to buy or have ready access to at least a couple one of the books listed below.  Shepherd and Yeo is the only UK-based text in print at the time of writing.   If you are new to the discipline then you are particularly recommended to locate either the book by Hare & McLeod or by Elizabeth Parker;  your mentor may be able to help you find a copy or try the Libraries Plus scheme (see Student Handbook).

 SHEPHERD, E AND YEO, G.  2003. Managing records: a handbook of principles and practice.  London: Facet Publishing.

 HARE, C. and McLEOD, J. 1997. Developing a records management programme. London: Aslib 

 PARKER, E. 1999. Managing your organization’s records.  London: Library Asso ciation Publishing.

 If you wish to go further with the subject area of this module you will find the following useful, particularly Rowley:

 ROWLEY, J.  2001. Information marketing Aldershot: Ashgate  (A second edition, 2006, is now available; this module uses the 2001 edition.)

 SAEZ, Eileen Elliot de.  2002.  Marketing concepts for libraries and information services.  London: Facet Publishing

 Wherever possible The National Archives and other government publications will be referenced; with very few exceptions, these are all available online.   Copyright restrictions permitting,  we will also make other readings or texts available via VITAL.