Module Details |
The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module. |
Title | Media and Politics: Economy and Society A | ||
Code | COMM762 | ||
Coordinator |
Dr A Wozniak Communication and Media A.Wozniak@liverpool.ac.uk |
||
Year | CATS Level | Semester | CATS Value |
Session 2024-25 | Level 7 FHEQ | Second Semester | 30 |
Aims |
|
This module aims to encourage students to develop a critical understanding of the economic underpinnings of media and, in particular, news production, and how these relate to and impact upon media texts, discourses, and public politics more generally. Students will be encouraged to develop a critical attitude towards media ownership, and processes/conventions of media production in capitalist societies. Further, they will be given opportunities to analyse the ways in which these influences manifest themselves in media texts and, by extension, in political culture and public opinion. Students will be encouraged to develop a critical and analytical understanding of various media discourses affected by neoliberal thought, populist rhetoric, and political partisanship. Students will develop a basic understanding of media effects research, in particular as regards the use of experimental designs and regression analyses. |
Learning Outcomes |
|
(LO1) Critically evaluate economic theories of news production and apply them to the analysis of the relationship between media and politics within the context of neoliberal, capitalist societies. |
|
(LO2) Explain and debate economic media production contexts and their bearing on offline and online media discourses and, by extension, political culture and public opinion. |
|
(LO3) Identify and analyse current trends and developments in media technology, business logics, and media use, and their implications for democratic politics. |
|
(LO4) Appraise and critique approaches to studying citizens’ media use and its effects on political knowledge, attitudes, and participation. |
|
(S1) Critical thinking and problem solving - Critical analysis. |
|
(S2) Critical thinking and problem solving - Evaluation. |
|
(S3) Communication (oral, written and visual) - Influencing skills – argumentation. |
|
(S4) Communication (oral, written and visual) - Presentation skills – visual. |
|
(S5) Communication (oral, written and visual) - Academic writing (including referencing skills). |
|
(S6) Research skills - Awareness of /commitment to academic integrity. |
|
(S7) Global citizenship - Relevant economic/political understanding. |
Syllabus |
|
The first part of the module will be dedicated to explicating the economic theories of news production, issues of media ownership and market concentration, and the business logics of commercial social media platforms. Throughout, the normative implications for democratic politics in open societies will be scrutinised. |
Teaching and Learning Strategies |
|
Teaching method: Workshop |
Teaching Schedule |
Lectures | Seminars | Tutorials | Lab Practicals | Fieldwork Placement | Other | TOTAL | |
Study Hours |
24 |
24 | |||||
Timetable (if known) | |||||||
Private Study | 276 | ||||||
TOTAL HOURS | 300 |
Assessment |
||||||
EXAM | Duration | Timing (Semester) |
% of final mark |
Resit/resubmission opportunity |
Penalty for late submission |
Notes |
CONTINUOUS | Duration | Timing (Semester) |
% of final mark |
Resit/resubmission opportunity |
Penalty for late submission |
Notes |
Essay: 3500 words (resit option, anonymous) | 0 | 70 | ||||
A1 Academic poster (resit option, anonymous) | 0 | 30 |
Recommended Texts |
|
Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module. |