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ULMS Electronic Module Catalogue

The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module.
Title Managing Tourism Resources
Code ULMS585
Coordinator Professor PA Hunter-Jones
Marketing (ULMS)
P.Hunter-Jones@liverpool.ac.uk
Year CATS Level Semester CATS Value
Session 2025-26 M Level First Semester 20

Pre-requisites before taking this module (other modules and/or general educational/academic requirements):

 

Modules for which this module is a pre-requisite:

 

Programme(s) (including Year of Study) to which this module is available on a required basis:

 

Programme(s) (including Year of Study) to which this module is available on an optional basis:

 

Teaching Schedule

  Lectures Seminars Tutorials Lab Practicals Fieldwork Placement Other TOTAL
Study Hours 8

6

12

        26
Timetable (if known)              
Private Study 174
TOTAL HOURS 200

Assessment

EXAM Duration Timing
(Semester)
% of
final
mark
Resit/resubmission
opportunity
Penalty for late
submission
Notes
             
CONTINUOUS Duration Timing
(Semester)
% of
final
mark
Resit/resubmission
opportunity
Penalty for late
submission
Notes
Individual assignment Standard UoL penalty applies for late submission There is a resit opportunity This is not an anonymous assessment    50       
Individual assignment Standard UoL penalty applies for late submission There is a resit opportunity This is an anonymous assessment    50       

Aims

This module aims to:

Provide students with an understanding of the structure, organisation and management of the Tourism Industry;

Enable students to define and analyse the resources which are needed to support contemporary tourism demand;

Equip students with the skills to understand the wider impacts of tourism including economic, environmental, social and cultural impacts;

Enable students to examine the diverse nature of the current workforce in the tourism industry across dimensions such as gender, race, disability, and sexual orientation etc, understanding the advantages this diversity brings to both employers and employees;

Provide students with an understanding of the importance of creating an inclusive and safe work environment where all employees can thrive, recognising the critical role of inclusive leadership in fostering respect, belonging, and engagement within diverse teams;

Equip students with the skills to critically evaluate and ad dress challenges specific to diversity and inclusion in the tourism sector, including unconscious bias, stereotyping, and cultural sensitivity;

Enable students to recommend innovative, sustainable practices for balancing tourism demand with resource preservation.


Learning Outcomes

(LO1) Students will be able to assess and differentiate between the economic, environmental, social and cultural costs and benefits of tourism activity in a variety of contextual settings.

(LO2) Students will be able to appraise current academic and practitioner resource planning linked to a range of stakeholders, including communities, tourism companies, and governing bodies.

(LO3) Students will be able to demonstrate a critical appreciation of contemporary sustainable resource management principles and their application to the tourism sector.

(LO4) Students will be able to demonstrate critical awareness of the terms diversity, inclusion, equality and equity.

(LO5) Students will be able to critically appraise the benefits and challenges of managing diversity and inclusion in the workplace.

(LO6) Students will be able to demonstrate critical awareness of the legal framework for managing diversity and inclusion in the UK.

(LO7) Students will be able to demonstrate critical awareness of the organisational strategies used to develop effective management of diversity and inclusion.

(S1) Problem solving
Problem solving skills will be developed through engagement with case study work and in seminar participation.

(S2) Commercial awareness
Commercial awareness will be developed during class discussions where students will gain an insight into commercial pressures and the ethical issues facing organisations.

(S3) Communication
Written communication skills will be developed and assessed through the assessments.

(S4) Teamwork
Teamworking skills will be developed through engagement with group activities in seminars and the assessments.

(S5) Organisation
Students will develop their organisation skills in preparing for assessed work.

(S6) IT skills
Students will develop their IT skills in preparing for assessed work.

(S7) International awareness
International awareness will be developed during class discussions


Teaching and Learning Strategies

Lectures x 14 hours (2 hours x 4 weeks and 1 hour x 6 weeks)
Seminars x 12 hours (2 hours x 6 weeks)
Self-directed learning x 174 hours

The module is delivered by a mixture of lectures, seminars and self-directed learning, namely, 14 hours of lectures, 12 hours of seminars across 10 weeks of teaching. Outside of lectures and seminars, students will use the remainder of their time on self-directed learning, including work on the assignments, seminar preparation and directed reading (174 hours). Students will be encouraged to engage in wider reading and enhance their comprehension of other sources that go beyond the core text of the module. This will be supported by appropriate levels of independent private study. Key information will be posted on the VLE and co-ordinated to students. An FAQ area will also be available to address generic student queries and give guidance on assessment. The lecturers will provide ample academic support and feedback hours.


Syllabus

 

Introduction to Tourism
Overview: Introducing the conceptual and technical definitions of tourism; nature and determinants of tourism demand; barriers to participation

Stakeholder Engagement in Tourism
Overview: Working with governments, communities, the private and not-for-profit sector in tourism; case examples

The Impact of Tourism (Economic and Environmental)
Overview: the economic significance of tourism; Multiplier concept; Economic benefits of tourism; Economic costs of tourism; The tourism-environment relationship; Environmental benefits of tourism; Environmental costs of tourism; case examples

The Impact of Tourism (Social and Cultural)
Overview: the relationship between tourism and society; the socio-cultural benefits of tourism; the socio-cultural costs of tourism; case examples

Responsible Tourism Development
Overview: Principles of environmental sustainability in tourism; strategies for environmental protection and local co mmunity support

Understanding Diversity and Inclusion
Overview: Defining diversity and inclusion; Legal and ethical frameworks; The business case for diversity and inclusion

Diversity and Inclusion in the tourism workforce
Overview: The diverse nature of the tourism workforce; Challenges and opportunities for diverse employees

Creating Inclusive workplaces
Overview: Unconscious bias and stereotyping; Employee resource groups and networks; Measuring diversity and inclusion


Recommended Texts

Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module.