Science Media Centre media engagement session
- Gavin Freeborn
- Admission: Free
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The session will provide practical guidance on working effectively with journalists and the media, helping researchers and professional services colleagues better understand how the news cycle operates and how expert commentary can support public understanding of research and current affairs.
Representatives from the Science Media Centre will discuss:
· How the media selects and reports science stories
· What journalists are looking for from academic experts
· Best practice for media interviews and commentary
· How researchers can engage confidently with national and international media
· Opportunities to contribute expert insight on breaking news topics
The workshop is open to all staff with an interest in public engagement, communications, research impact, and media relations.
The University regularly works with media organisations to showcase world-leading research and expert opinion across a range of disciplines. More information about the University Press Office and media engagement support is available via the University press office webpage.