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Disruptive Technologies and Innovation in Sports

Code: ULMS748

Credits: 20

Semester: Semester 2

Disruptive Technologies and Innovation in Sports explores how emerging technologies such as artificial intelligence, blockchain, immersive media, and data-driven systems are reshaping the global sports and eSports industries. The module examines how innovation transforms business models, fan engagement, and competitive advantage, while encouraging students to develop critical and entrepreneurial perspectives on the strategic adoption of technology, and enables learners to understand and anticipate technological disruption as a defining force in the evolution of contemporary sport and gaming ecosystems.